Friday 3 May 2013

Amazing perfume packaging inspires to make a purchase decision


Wearing a classy perfume makes you the celebrity of the evening. The world of fragrances is very flowery, exotic and enchanting. All the top cosmetic brands are manufacturing enthralling perfumes to gratify the aesthetics of a multitude of customers. A well-packaged perfume bottle adds to the glamour of the fragrances and allures the buyers prefer a certain brand. Cosmetic packaging has always been a stimulating tool for the advertisers and manufacturers to amplify their sales and customer loyalty. There are a variety of fragrances available in the cosmetics market; special attention is paid to the design of the perfume bottles and wrapping boxes because a startling fragrance packaging speaks for itself.

Timeless Ralph Lauren Romance is included in the list of the best-selling fragrances ever. The reason why this perfume gained a positive reception by women is not only the flowery odor but the packaging design. The pink rosy packaging is the emblem of the product inside and entices you spray it all over. A survey has proved that buying decisions are greatly affected by the wrapping designs; when it comes to perfumes people usually go for the ones which have marvelous packaging.


Jennifer Lopez’s fragrances are very laudable because of their fruity and flowery scents along with the stupendous packaging covers. Her perfume “Love and Glamour” were the most adored fragrance of 2010. The regal packaging design of this perfume was adored by the consumers across the world. The golden and pink color combo on the wrapping box makes this fragrance the ideal choice of every stunning woman. 



Christian Dior’s “Hypnotic Poison” is an almond and caraway fragrance that is preferred by a lot of customers due to the sensational packaging design. The perfume bottle and the staggering packaging both complement each other. 


J’adore by Dior is a magnificent fragrance that has been favored because of its elegant packaging. The perfume is for the women who are style divas and know how to enchant the crowd. The wrapping design has been paid special attention so that the product totally complies with the package.



“Live” by Jennifer Lopez is another perfume that received a wider acclaim because of the eye catching packaging. The artistic touch on the wrapping box tempts the scent lovers into buying this incredible product. 



“Escada Moon Sparkle” is commendable for its creative packaging design. The hazy colored bottle totally defines the packaging box that has a sketch with vibrant textures. The packaging portrays the flamboyant colors which makes it more exhilarating.


The top perfume brands in the world spend a hefty amount on their packaging designs because while you are launching a new scent; wrapping box is one of the key elements that will directly affect your branding. Many consumers might not be looking for a particular perfume brand and an incredible packaging design might alter their buying decision. You can achieve magnanimous sales turn out through splendid cosmetic packaging.